Helping Virgin Australia to achieve its strategic plan
Following the rebranding of Virgin Blue to Virgin Australia, the airline aimed to secure an increased market share of domestic revenue from the corporate and government markets.
To support this strategy, Virgin Australia started rolling out a program of new or refurbished lounges and ‘back of house’ areas at the major state airports, across Australia.
ADVICE + ACTION
Turner & Townsend Thinc was initially engaged by Virgin Australia to project manage a significant ‘back of house’ fit-out and act as superintendent on the new Virgin Australia Lounge in Canberra Airport, which was considered a priority, due to the significant number of high profile public servants flying to and from the airport. The works were successfully completed in an aggressive timeframe.
Following the success of the Canberra project, Turner & Townsend Thinc was engaged as the Superintendent on the Sydney lounge project to administer the Managing Contractor Contract. The new, $10 million facility spans two levels with a combined area of 2161 m2 and includes a VIP lounge and a larger lounge for members of Virgin’s frequent flyer program. Turner & Townsend Thinc worked tirelessly to ensure that the project was delivered in a way that provided continuity of lounge facilities for Virgin’s customers.
Turner & Townsend Thinc has subsequently been engaged to support Virgin Australia deliver extension and refurbishment works at both Perth and Brisbane airports. Specifically, Thinc is helping to deliver the Virgin VARA Lounge, the Tier One/VIP Lounge and improved ‘back of house’ in Perth. The team is also managing the design of the Tier One Lounge in Brisbane and implementation of a premium entry to the lounge linked to the new Virgin Premium valet facility.
The ongoing relationship between Virgin Australia and Turner & Townsend Thinc is testament to the success of the projects delivered to date.
Turner & Townsend Thinc is proud to be playing a small part in the success of Virgin Australia’s strategic plan to capture a higher market share of domestic travelers.